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Some Richmond property owners agree to limits on rent increases, but face skepticism

on May 4, 2015

In Richmond, politicians and community organizations are tackling the issue of rising rents. Last week, in a step that he hopes will bring immediate relief to tenants vulnerable to rent increases, Vice Mayor Jael Myrick announced agreements with a number of property management companies to temporarily limit rent increases while the city council debates solutions for tensions over rent prices.

According to Myrick, some of the biggest players in the city’s rental market, who collectively own more than 1,600 units, will voluntarily limit rent increases to no more than 10 percent per year. “I think that’s a very good sign, and it gives us the ability to move forward and figure out what direction we really want to go in without having to fear that people are going to have their rents increased,” said Myrick.

He pointed out that the agreements he negotiated with the companies are his own initiative, not an official action of the city council, and they differ from case to case. For legal reasons, he said, the firms were not allowed to talk to each other about the content of the arrangements. A majority of property owners involved did not put a timeframe on the agreements, but will keep to the rent increase limit as long as city council discussions are continuing, while some of them specifically listed a period of 90 days, said Myrick.

The agreements were negotiated after the vice mayor removed from the April 21 council agenda a proposal for a 45-day emergency moratorium on all rent increases. The moratorium would have required six of the council’s seven votes to pass, rather than five, as Myrick had previously believed. Myrick said that the City Attorney’s office had miscalculated the number of votes needed, and the correct figure was only announced the day before the meeting. As Richmond Mayor Tom Butt and Councilmember Nat Bates “oppose anything related to rent control,” Myrick said, it then became clear that the moratorium could not pass and that he had to remove the item from the agenda. Meanwhile, Myrick said, he began a dialogue with property management groups about temporarily limiting rent increases.

According to a copy of a letter provided by and addressed to Myrick, the global real estate investment and services firm Kennedy Wilson has agreed that while “the city is discussing how to best cope with the accelerated housing crisis in the Bay Area,” the company will restrict rental increases to no more than 10 per cent per year for notices issued after April 21, 2015. According to the letter, Kennedy Wilson operates 1,008 units of rental housing as the owner of Bella Vista Hilltop Apartments at 3400 Richmond Parkway. The firm added that it expects “to continue this practice” while the city discusses its housing challenges.

In an email, Myrick said that he received similar letters from companies Greystar California Inc., Castle Management Company, CCH Property and FPI Management.

In an email statement, Joseph A. Lawton Jr., vice president of Castle Management and member of the California Apartment Association, confirmed that his company voluntarily agreed to limit rent increases for existing tenants. He also said that the firm wants “the city of Richmond and its residents to know” that owners of multifamily residential units “are willing to work with them.” Other companies involved in the initiative did not reply to requests for comment.

For Myrick, the companies’ commitments show that “as long as we move forward in this process in a responsible way,” the city will be able to avoid having rents raised “prematurely” before the city council debates whether to pass rent control measures and stricter eviction policies in the future.

But there are people in the Richmond community who are skeptical about the industry’s intentions—and the reliability of such agreements. Edith Postrano, an organizer with the non-profit Alliance of Californians for Community Empowerment (ACCE), said that the agreement “is doing something,” because the city hasn’t implemented a rent control ordinance yet. But, she said, she thinks that by agreeing to the voluntary limit, landlords are trying to avoid rent control for as long as possible. “It’s this tactic to try and make sure that rent control doesn’t get passed,” said Postrano.

“There’s a large vulnerable community, people in Richmond that are vulnerable to moving out if they can’t afford to live there any longer,” she continued. For her, she said, the question is whether local politicians are “standing by the community, the tenants, or are they standing with the landlords?”

Richmond City Councilmember Eduardo Martinez said that he has to review the specific language of the agreements between Myrick and property management companies first before judging them in detail. But he pointed out that a rent control ordinance would probably keep rent increases at 3 percent per year, which is much lower than the 10 percent stated in the agreements.

In Bay Area cities with existing rent control policies, notably in San Francisco, Berkeley and Oakland, landlords can give tenants a rent increase only once a year. Ordinances vary from city to city, but in general rent increases are limited to a certain percentage that depends on the Bay Area Consumer Price Index (CPI). For example, according to the San Francisco Tenants Union’s homepage, the allowed rent increase in the city for the period March 2015 to March 2016 is 1.9 percent. The City of Oakland states on its website that the annual CPI rate for rent increases that take effect from July 1, 2015 through June 30, 2016 is 1.7 percent.

However, because of state law, buildings constructed after 1996 are excluded from rent control in all of California. Richmond’s mayor Tom Butt said in an interview that, of the approximately 19,000 rental units in the city, only a few thousand units would be subject to rent control.

Martinez said, in the case of rent control, Richmond would have “legislation that makes something a certainty.” But in the case of Myrick’s efforts, he continued, “We have a handshake which could be worth nothing or worth something.” He said that, as a renter himself, judging from his experiences with landlords, he would prefer a binding legal arrangement rather than voluntary agreements. Even though he has had landlords who were “fantastic,” Martinez said, “I had landlords who made empty promises.”


  1. Sandra Davenport on May 4, 2015 at 12:48 pm

    Richmond rents are among the lowest in the bay area. Thank you Mayor Butt for not supporting it. If they want to do it voluntarily, fine. Good. We do not need rent control.

  2. Charles on May 4, 2015 at 2:57 pm

    Gentrification at it finest. Raise rent and get rid of people who’ve been living here forever.

  3. ritchie on May 4, 2015 at 9:42 pm

    Landlords come from a feudal tradition.The tenants were called serfs.While not having the right to sleep with our wives, quarter us for minor slights and abuse us like the landlords of yore one wonders how much has changed. Ah the good ole days. No rent control back then.
    We need alternate forms of ownership, mutual home associations etc…The endless number of parasites i. e. real estate agents, title officers, real estate speculators ,bankers, money lenders, eviction specialists, their gun toting cop lackeys and garden variety nincumpoops need to be tared and feathered and run out of town on a rail. Short of that taxes on all real estate sales to go to pave roads fix schools and make Richmond a better place would be nice. I keep this place from becoming a slum and then Snidley Whiplash raises the rent on my neighbor. Where is the justice. If I could get a 10% raise every year…

    • Tony Suggs on May 5, 2015 at 9:13 am

      Mr Ritchie,

      No one is preventing you from buying rental property and setting it up as a Co Op or HOA. You can go to the evil bankers or money lenders and borrow money to start your Utopian dream.

      That is if you don’t already have the money to do it on your own.

  4. ritchie on May 7, 2015 at 10:17 pm

    If I were living before the civil war I would like to think that my fellow man would free slaves , but that misses the point(.By the way the civil war was more expensive than it would of cost to have bought all the slaves their freedom ) And that doesn’t take into account the deaths , destroyed lives, and emotional scars that we live with today. )It was seen as unjust and barbaric just as eviction and debtors prisons are now.
    I live in a co-op and yes I think many people would like there to be more established Why? Because the cost is 66%-75% less for a place that is much better in every way.There is No landlord raising the rent at the drop of a hat, figuring out ways to get the tenants to pay for parking, quiet and heaven forbid having a dog or cat. The market would not allow the space that Atchison Villagers enjoy. Nor would there be the same sense of community.
    The powers that be : real estate folks , rezoning lawyers, financial types, bought off politicians and yes the evil bankers that after looting the economy for trillions turned around and got us to foot the bill will fight to the end before they allow that to happen. That’s communism.

  5. […] debate on how to tackle rising rents in Richmond has gained momentum over the past months. In February, the city council, on the […]

  6. Tammy on May 24, 2015 at 12:24 pm

    My friend in Marina Bay was facring a walloping $700+/mo increase after being a long-time tenant. She begged for a smaller increase for 6 months so she can look for somewhere else to move. It’s awful Richmond has no rent control. This must be stopped!

  7. Elizabeth Kendrick on June 13, 2015 at 5:28 pm

    I moved from Bella Vista last year after another 20% rate increase was presented to us – Our rent went up every year, with the last three years going up over $200 a year – they wanted $1,800 for a two bedroom apartment. I can’t believe that the City of Richmond doesn’t have some form of rent control. Increases in rent of 50% in three years is nothing but greed on the part of the landlord. We moved to Fairfield and although my commute is tough, we love it here AND we have rent control.

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